Generation Z approach to money

Abstract

The main purpose of this article is to submit proposals to Generation “Z”’s approach to money. The article answers really interesting questions such as: “Have students ever invest their money?” and “What do they choose to invest in?”. Our article focuses primarily on the Generation Z’s "slice" as it concerns students aged 18-24. Furthermore, this paper attempts to give factors of investing among young people and summarise their entrepreneurial skills. It combines investment decisions with their personal features. To make the conclusions and research results from this article as reliable as possible, we decided to conduct our own research. Our study found that parents are a key factor in investing money among students. Interestingly, education does not play such a big role according to the respondents. The greatest motivator to invest money is to expand your wealth, and most often Generation Z invests in a bank deposit.